The importance of a good cleanser is often underestimated. A Cleanser is not only used to cleanse and remove dirt and make up from the skin but also does the following: It prepares the skin to accept the ingredients that follow in your skincare routine, balances the pH of the skin therefore ensuring optimal skin barrier functioning. A healthy barrier prevents dehydration, over or under production of sebum and normalises the natural cell turnover of the skin.
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